
Making a hand-picked network feel hand-picked.

The challenge.
Stllr connects startups with vetted marketing freelancers. Membership is hand-picked, and the website had to make that exclusivity obvious while still making it effortless for a startup to sign up.
I put the experts and the vetting process up front, showed the real platform, and laid out the path from sign-up to hire step by step. The team liked the result enough to bring me back for two more projects.
The work.
Vetting you can see
The hand-picking process is explained plainly, so the exclusivity reads as a benefit.

Platform previews
Short looks at the product, including sign-in, each with a one-line explanation.

Sign-up to hire
A guided sequence showing a startup exactly what happens after they register.





The outcome.
Stllr positioned as the premium option for marketing talent
Expert profiles front and centre
Hired back by the same team for two more projects
“Was good enough to be onboarded on two more projects with us. very professional and respected our time.”
